Agency-driven bookings are a vital channel for hoteliers
Travel agencies use Global Distribution Systems (GDSs) as their preferred booking channel, with agents reporting that their GDS usage has increased following the COVID-19 pandemic per our latest report.
Yet it is often difficult for hospitality players to assess agency and corporate performance in a comprehensive, all-encompassing manner.
Hospitality professionals need more detailed travel agency booking data to expand their intelligence and insights across all booking channels – from OTAs and Brand.com to short-term rentals and the GDS.
Meet the industry’s most comprehensive source of forward-looking on-the-books travel agency booking data
.Agency360+ provides confidence in planning sales, prospecting, and marketing strategies to maximize agency-driven revenue.
- Gain exclusive perspectives on market share, revenue, and trends across all channels to always stay ahead of the competition.
- Maximize your earnings with a unified view of price patterns and trends to make more informed channel management decisions.
- Drive more bookings and improve agency relationships with intuitive dashboards, while simplifying the complexity of handling multi-property views
Ready to unlock comprehensive market insights? Ask us anything!
- You can’t get strategic without a 360º view of rate, occupancy, distribution, and booking trends in your market
- Beat your competition by leveraging forward-looking demand, agency, and rate data
- Enrich your revenue management with intelligent, actionable information
- Gain competitive edge with unique pricing insights in your market
Leverage unique, forward-looking data
Our proprietary partnerships provide access to view real bookings made for a future date so you can understand forward-looking trends.
And who wants to look at historical data when you can look forward?
- Get advanced notice of trends, giving you time to adjust your strategy to shift share.
- See which companies and industries are booking in your competitive set.
- Identify upcoming compression dates so you can tailor your revenue strategies.
Enhance agency-driven revenue with the freshest data and an intuitive and integrated hospitality data platform.
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Increase efficiency with intuitive dashboards |
Access the most up-to-date hospitality data available |
Maximize revenue opportunities |
Simplify complexity |
| Drive bookings, shift share, and improve agency relationships with intuitive dashboards that bring data-driven insights from all travel agency booking channels, including demand and vacation rental data. | Our occupancy and rate data is refreshed daily and we are the only provider to offer agency data sets updated 3 times per week and include future & past bookings by IATA & Pseudo City Code (PCC). | Leverage a unified market view and forward-looking trend and price pattern analysis to understand which price points have the best volume. | Assess multi-property views in an intuitive, integrated platform that displays all dashboards for each property in one place. |
Any questions? Ask us anything.
Gain a Comprehensive View of Agency Bookings
Agency360+ replaces guesswork with intelligent insights to support more informed and impactful travel agency revenue strategies. Leverage the most comprehensive and global agency booking data in the industry, refreshed multiple times per week from multiple data sources:
• Brand.com bookings
• Direct bookings
• OTA bookings
• Vacation rental bookings
• CRS bookings
• 100% of bookings from all major GDSs
Understand which corporations and agencies are booking into your market and competitive set.
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Make the most informed strategic decisions |
Obtain a clear view on agency and corporate interest |
Gain complete market perspective |
| Utilize multiple segmentation capabilities by agency, consortia, competitive sets, and more that are powered by forward-looking, accurate, international data. | Gain insight into which agencies and corporations are booking your property and track agency and corporate performance to identify the most valuable business opportunities. | Gain exclusive insights into market share, revenue, and room nights across the competitive set using data gathered from all three GDS channels combined with Demand360+ data, and Alternative Accommodation providers, visualized using Amadeus Intelligent Markets. |
Any questions? Ask us anything.
Understand your entire market with Short-Term Rental data
Gain even deeper insight into your entire competitive market with data from the rapidly expanding world of short-term rentals (flats, homes, cottages, etc.):
- Analyze and understand the vacation rentals competition in your area with access to 35 million listings worldwide, updated on a daily basis.
- Optimize your occupancy and rates by reviewing forward-looking availability, rates, and pick up of local vacation rentals, keeping your guest rooms full.
Free Property-Level Agency Analysis
To demonstrate the value and impact of our Agency360+™ business intelligence solution, Amadeus is pleased to offer hoteliers a complimentary one-time Agency property-level “Market Snapshot”.
See how you compare against your competitive set and local market. Understand YoY revenue penetration, ADR growth, channel and segment performance and more.
Meet the Amadeus Business Intelligence solution family!
Amadeus Business Intelligence
Overview of our BI solution allowing you to improve Marketing impact & occupancy, inform critical strategies and optimize operations.
Demand360+™
Develop laser-focused, highly effective hospitality demand generation strategies based on the best historical and future-looking occupancy and rate data available today.
RevenueStrategy360™
Leverage the industry’s only intelligence solution that delivers exclusive, forward-looking demand and rate data all in one place to maximize revenue strategies.
Market Intelligence
Unlock a deeper level of travel insights with a full suite of air and hotel data to gain a comprehensive view of the traveler journey and bolster CVB and DMO prospecting.
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